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Make Trust Pay:
Why trust, not speed, is now the real driver of online conversion.
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Insights, articles, updates, and our thoughts on the evolving landscape of authentication, payments, and everything in between.
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Make Trust Pay
Why trust, not speed, is now the real driver of online conversion
Download the report
Dynamic pricing and false positives – a potential CX disaster
Dynamic (or surge) pricing is the automated adjustment of prices according to fluctuations in demand. Typically, the price is increased...
Justin Pike
Nov 4, 2024
4 min read
False Positives: The big problem you don’t know you have
Any merchant who sells online knows about payments fraud and chargebacks. This is a significant global issue costing over $40 billion a...
Justin Pike
Oct 8, 2024
3 min read
Combatting fraud: Why AI is costing online merchants more than fraud (and how to solve this)
Yes, you read the headline correctly. AI is indeed causing online merchants to lose more money than fraud. Ten times more, to be exact....
Justin Pike
Oct 3, 2024
4 min read
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